【Indonesia】How is ‘North Pole Café’ attracting to teenagers?

Selamat sore! I’m Luki, a correspondent of ASIACLICK in Indonesia.

Do you know ‘North Pole Café’ is popular in Indonesia now? The number of Instagram users in Indonesia became 18 millions, and it is the largest in Asia (2016). That’s why this cafe focused on Instagram and made  dishes which customers want to post on SNS to get new customers!

This time, I’m going to introduce interesting dishes of ‘North Pole Café’.

Continue reading 【Indonesia】How is ‘North Pole Café’ attracting to teenagers?

【The Philippines】The popular influencer with Mother and Father!! How to attract them?!

Hi, everyone! I’m Rossiel, a Philippine correspondent of ASIACLICK.

 

In the Philippines, the average age is very young, 23 years old. According to the World Bank’s 2016 survey, the average birthrate is 2.98 (1.42 in Japan). The Catholic teaching of that children are gifts from God affects this result.

▼︎Reference: https://asiaclickglobe.wordpress.com/2017/02/20/%E3%80%90philippines%E3%80%91popular-advertisement-on-youtube-nidofortigrow-whats-two-points-about-pr/

The point is that the number of your targets becomes large when you promote your company to ‘Mother’ and ‘Father.’ This time, I’m going to introduce an influencer who is popular with people raising kids and explain the reason!

Continue reading 【The Philippines】The popular influencer with Mother and Father!! How to attract them?!

【Vietnam】IT Affects Vietnamese Market PART1! -”Mother × IT”-

Xin Chao! I’m Sakurai, a Vietnamese marketing staff of ASIACLICK.

Now, population of ages 20-34 accounts for 26.9% (about 25.40 million) of total ones of Vietnam, so businesses whose target is the young are increasing.

Women who are in 20-34 years old have big events. Do you know what it is? The answer is ‘Giving Birth’! My friends are in these ages, so they gave birth in these days. Then, I’d like to introduce popular sources of information with mothers leading to make your promotion effective with the theme, “Mother× IT.”

Continue reading 【Vietnam】IT Affects Vietnamese Market PART1! -”Mother × IT”-

【Hong Kong】How to get more followers in short period when access to overseas?!

Hello, I am Shiori, the Hong Kong correspondent of ASIACLICK.

There are various foreign retails companies started up their business and stores in Hong Kong. Having more competitions among different company, it is very important to know how to attract the eyes of Hong Kong people. This year, one of the famous Japanese brand “GU” had opened two stores in Hong Kong.

So, I would like to share the method that GU Hong Kong using, showing how to promote and attract more followers via Social medias channel.

Continue reading 【Hong Kong】How to get more followers in short period when access to overseas?!

【Taiwan】Why has “MOS BURGER” been top of Japanese restaurants in Taiwan?

Hi, everyone! I’m Chianing, a Taiwanese correspondent of ASIACLICK.

Most of Taiwanese like Japanese dishes, so many Japanese store, Ramen stores and so on, entered into Taiwan. “MOS BURGER” has been popular since my child-hood. It’s the most famous and popular of all Japanese restaurants and has 247 stores in Taiwan.

Then, I’d like to explain 3 points of the reason why “MOS BURGER” is popular!

Continue reading 【Taiwan】Why has “MOS BURGER” been top of Japanese restaurants in Taiwan?

【Indonesia】Why is “MATCHA” popular in Indonesia? 〜PART2〜

Selamat sore! I’m Luki, a correspondent of ASIACLICK in Indonesia.

I introduced PART1 ‘SHIROKUMA CAFE’ which is very popular in Indonesia with focusing on “MATCHA” in PART1. This time, I’d like to introduce its commodity planning and PR on SNS as strategy.

Continue reading 【Indonesia】Why is “MATCHA” popular in Indonesia? 〜PART2〜

【Taiwan】Why did “Fuchico” become popular rapidly in Taiwan? –Part2-

Hi, everyone! I’m Chianing, a Taiwanese correspondent of ASIACLICK.

In Part1, I introduced how “Fuchico” promote their products to Taiwanese to become famous rapidly. These are 3 points of their promotion; ①Place many people visit×Freshness, ②How to promote goods to people in other age range, ③Collaboration with ‘LINE.’ If you want to know details, please check Part1 !

This time, I’d like to introduce a popular campaign and exhibition of “Fuchico.”

Continue reading 【Taiwan】Why did “Fuchico” become popular rapidly in Taiwan? –Part2-