Tag Archives: Dessert

【Indonesia】How is ‘North Pole Café’ attracting to teenagers?

Selamat sore! I’m Luki, a correspondent of ASIACLICK in Indonesia.

Do you know ‘North Pole Café’ is popular in Indonesia now? The number of Instagram users in Indonesia became 18 millions, and it is the largest in Asia (2016). That’s why this cafe focused on Instagram and made  dishes which customers want to post on SNS to get new customers!

This time, I’m going to introduce interesting dishes of ‘North Pole Café’.

Continue reading 【Indonesia】How is ‘North Pole Café’ attracting to teenagers?

【Indonesia】Why is “MATCHA” popular in Indonesia? 〜PART2〜

Selamat sore! I’m Luki, a correspondent of ASIACLICK in Indonesia.

I introduced PART1 ‘SHIROKUMA CAFE’ which is very popular in Indonesia with focusing on “MATCHA” in PART1. This time, I’d like to introduce its commodity planning and PR on SNS as strategy.

Continue reading 【Indonesia】Why is “MATCHA” popular in Indonesia? 〜PART2〜