Tag Archives: Malaysia

【Malaysia】”HERMO” attract women!! How does it sell their products with using Malaysia’s features?

Hi. I’m Horita who is in charge of PR case.

Japanese and Korean cosmetics are very popular for Malaysian women now. Malaysia people basically buy products on the Internet, so there are many cosmetic shops which we can buy them on the Internet.

“HERMO(https://www.hermo.my)” is the most popular of all. It develops towards Malaysia, Singapore and Indonesia. This time I’d like to introduce reasons why “HERMO” is popular.

Continue reading 【Malaysia】”HERMO” attract women!! How does it sell their products with using Malaysia’s features?

【Malaysia】White coffee shop “OLD TOWN” having a long history! Is there the key of strategy to keeping its popularity in SNS ?!

Hello, I am Aya who is in charge of PR case. The white coffee shop “OLD TOWN” from Malaysia has kept its popularity for about 60 years. It changed ways of PR depending on times, now it uses SNS for PR mainly.

This time, I’d like to introduce 2 points of PR strategy.

Continue reading 【Malaysia】White coffee shop “OLD TOWN” having a long history! Is there the key of strategy to keeping its popularity in SNS ?!

【Malaysia】The national soft drink “100plus”! How to Use SNS effectively and 2 point for PR?!

Hello, I’m Aya form PR case correspondent. Do you know “100 PLUS” which is the Malaysian national soft drink? To our surprise, it has been popular for more than 20 years and its strategy of PR has 2 points!!
This time I’m going to introduce PR case of “100 PLUS”.

Continue reading 【Malaysia】The national soft drink “100plus”! How to Use SNS effectively and 2 point for PR?!

A Cup of Coffee and Apps: Pointers for a Malaysian Business

I am Nurulu, a Malaysian correspondent.
Despite all the commotion in Malaysia recently, I am here in Starbucks sipping my smooth cafe latte unperturbed.  Although the outside view is clouded by haze, here inside Starbucks the situation is still the same as before. What’s amazing however is not how I am unfazed by the haze situation, but instead how Starbucks seems unaffected by all of the commotion.