Anime has international fame, and it is no different in Indonesia, where its popularity has been growing every year. What opportunities can there be for interested businesses?
Talking about foreign brands in Manila, digital devices receive the most attention, and Filipinos have held Apple and Samsung as their pride ever since they entered the Filipino market.
SG50 was a wonderful time for marketers and brands. Celebrating Singapore’s birthday 50th anniversary since independence (and thus “SG50”) on 9 August, brands were offered the opportunity to use the SG50 logo on their products, to partner up and leverage on each other’s networks and distribution. This was an effort to publicise the SG50 event.
As we have seen recently, many Japanese companies are investing in Indonesia. They do it either by making shares, branching networks, or start a new company in Indonesia. Many marketing agencies in Indonesia have also gotten many project requests from Japanese companies, which becomes a very good opportunity in the future. However, they are still looking for non-local resources to cater to their marketing efforts targeted at the local level.